Featured Project
Parthenon SupermarketParthenon supermarket located in Kitsilano, Vancouver needed analysis of their deli portion of the store. People were asked to review services and implement changes to increase revenue of table/take-out services and customer experience. Changes where made to the interior including menu board and aesthetic style creating a warmer and traditional feeling. In addition, the design of social media technology such as Facebook and Twitter were added to help increase visibility and value for current customers. A website showcasing their international products also helped increase new customer traffic.Our Clients
News
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Service Design Methods within Communication Design
A video that inspired me to approach my design processes differently was a keynote by Bill Moggridge co-founder of IDEO (http://bit.ly/mVHwZy). It is a short clip discusses a re-design of the interior of a high-speed passenger train in Europe. Bill discusses how the team used card-sorting as a method of discovering the experiences of people ...
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Groups vs. Pages
There still seems to be some confusion over Facebook Groups and Pages. Many businesses still are using ‘Groups’, which is fine depending on your goals within your social media marketing. Here are some tips that might help you decide which is better for your business structure. Groups Groups are areas for members to connect, share ...
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The Inside: Evaluating the value of your design services
One factor when working with designers is evaluating the quality of their services. Most designers have years of experience and training critiquing work and learning how to communicate design value to their clients. However, in order for general ‘design value’ to be increased and recognized in the current economy a different dialogue between client and ...
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Understanding the Value of Design
I try to instill in my students the value of design to businesses and how to communicate this value to stakeholders of a project. I do this primarily by giving a foundation of design research skills incorporated into their projects. A point I stress is how to talk about design in the current market in ...
